I’m on the heels of one other unimaginable week of Cisco occasions—this time with our prospects and companions at Cisco Dwell EMEA. My major takeaways for companions: we’re driving new safety alternatives for you and simplified, efficient safety for all. Let’s dive into it a bit extra.
New Safety and AI Developments
It actually hit house for me after I heard Jeetu Patel on stage speaking about how we’ve had extra improvements in Cisco Safety up to now 12 months than up to now ten years mixed. Speak about momentum!
One among these modern areas is the introduction of first-of-its-kind Identification Intelligence to assist shield in opposition to identity-based assaults. In any case, menace actors lately are considering “why hack in, when you possibly can log in?” At #CLEMEA24 we launched Cisco Identification Intelligence, which is constructed on a robust id graph that pulls knowledge from prospects’ current third-party sources that handle id and entry. Cisco prospects will acquire visibility from these insights by way of their current Cisco options like Duo, Safe Entry, and XDR. Cisco Identification Intelligence will probably be accessible July 2024.
Cisco can also be integrating strong Networking capabilities with Cisco Safe Entry at no further price. Expertise Insights, powered by Cisco ThousandEyes, improves productiveness for hybrid staff by rapidly revealing connectivity and utility points. Cisco Safe Entry additionally now integrates with Catalyst SD-WAN, for full Safe Entry Service Edge (SASE).
We’re persevering with to make AI pervasive throughout the Cisco Safety Cloud to assist tip the scales in favor of defenders, together with the not too long ago unveiled Cisco AI Assistant for Safety. We already launched the AI Assistant for Firewall and have now added further groundbreaking AI capabilities in Safe Entry and E-mail Menace Detection.
What’s This Imply for Companions?
Final week was simply one other instance of how Cisco Safety is dedicated to serving to our companions keep related with prospects by addressing their most urgent wants.
These new safety capabilities will assist create buyer stickiness, enabling you to land with key merchandise and increase throughout the portfolio. Plus, the flexibility to create and ship your individual companies will additional improve the shopper expertise.
We’re conserving companion profitability in thoughts with all this innovation feeding into Cisco Safety Suites, the place companions can obtain as much as 30% blended margin. Our objective is to simplify ease of doing enterprise with Cisco Safety with easy companion presents and packages aimed toward maximizing your profitability with front-end reductions and back-end rebates.
The safety future is vivid collectively!
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